➊ In Tableau, first log in to the Cognetik Web Data Connector. (For help logging in, see the Quick Start section)
➋ Choose the Provider (the data source: FB Ads), the Credentials (your FB login info), the Report type (AdAccount, Campaign, AdSet), the Account, then you can select a specific Campaign or Post. You also have the option to create multiple data extracts with Data Blocks. (Learn more about the Data Blocks function)
➌ Now select your dimensions, metrics, segments, and additional settings. Before you click submit, you can get a quick view of your data with the Preview function. (Learn more about the Preview function) Once everything looks good, go ahead and click Submit.
***Below, we've provided a guide for some reports you may want to replicate to get the most of out of your Facebook Ads data:
Performance Amount Spent
Performance People Reached